Increase gym member retention and engagement

From an instructor’s point of view, tracking heart rate is an amazing tool for getting useful information on how your class participants are training, such as calorie burn, average heart rate and effort in real-time, so that you can coach them better.

Heart rate tracking removes the guesswork and gives an extra boost to your fitness classes. When you coach your class with heart rate, you’ll know how hard they are working out and can easily regulate the intensity level of the entire group and individuals alike.

The zones give you real-time feedback and tell you exactly where your participants are at. You as an instructor know where they should be – all you need to do is coach them in the right direction!

Heart rate tracking is a great tool for evaluating workout intensity levels and accumulated load. It helps your members see how hard their body is working during the sessions, in real-time, and it gives them data on the intensity of their session afterward. This instant gratification of effort gives your members a sense of achievement, which boosts motivation, delivers fitness results and drives retention in the long run.

Polar heart rate monitors are trusted by elite athletes all over the world and known for their durability and accuracy.

Polar heart rate tracking technology has been widely accepted as the gold standard in product comparisons and scientific studies for its 99.6% accuracy compared to ECG.

Polar Club is a versatile product and you can use it for an unlimited amount of classes and instructors as well as for multiple class formats for up to 90 participants - everything from indoor cycling to functional training, bootcamps to small group sessions.

The best part about it? It is super-easy to use. All you need to do is to get a Polar Club account, an iPad, Polar Club app, and a projector or a TV screen with a compatible cable and adapter.

For your members to join the class, they need to have Polar Flow accounts and personal devices like sensors or wrist devices - or you can let them use the club's sensors. Polar Club works with all Polar sport and fitness watches and heart rate sensors.

Then you're all set to create classes, get your participants signed in, run a class and check class data from the iPad and participants' individual Polar accounts.

Polar Club tracks and displays your class's effort in real-time through performance data, such as heart rate and calories burned. The way Polar Club measures and displays workout intensity is through the use of color-coded heart rate zones.

By implementing a group heart rate monitoring system and fitness wearables to your club you can become the digital hub of all of your member's fitness activities. The system offers you the ability to expand your reach towards your members’, motivate and support them in their fitness journey and also earn extra revenue.

The biggest benefit of adopting wearable tech to your club is that you can further improve your odds to retain your members. It's a proven fact that Polar Club users work out on average 3.4 times per week at their gym. That's 80% more than the IHRSA industry average of 1.9 visits. This means that wearables really can keep your members coming back to your facility more often.

Through technology you and your staff will be able to connect with the members not only when they work out at your facility but also while doing other activities outside the club's walls. You can increase your members’ fitness results when you harness your instructors' fitness expertise together with the workout data and the ability to track members’ progress online. You can even build new revenue streams by creating digital coaching services and selling heart rate monitors and fitness watches bundled together with these.

A group heart rate monitoring system also boosts member engagement through the sense of achievement and camaraderie when working together towards the group goals in a class as well as through the friendly competition the individual and group rewards enable. Moreover, you can use the system to run fitness challenges at your club to motivate class goers even more. You can also promote the technology-powered classes to existing members as well as use it as a tool for new member acquisition.

When you choose Polar wearable technology for your club, your members get access to the full Polar ecosystem where everything is connected. With heart rate sensors, fitness watches, and online coaching tools we cater to all the needs of fitness professionals and gym members alike.

All our training technology is built on scientific research and validation, so you and your members get data and results they can trust. For example, the Polar heart rate tracking technology has been widely accepted as the gold standard in product comparisons and scientific studies for its 99.6% accuracy compared to ECG.

The wide selection of Polar fitness trackers to choose from and the Polar Flow online training platform help you keep your members motivated and engaged also beyond your club’s walls anywhere in the world.

Polar sports watches and fitness trackers will help your members reach their fitness goals with personalized guidance in training, everyday activity tracking, sleep, and recovery. Moreover, Polar heart rate sensors connect to a great variety of 3rd party gym equipment and leading fitness apps with 5 kHz, Bluetooth, and ANT+ to offer unrivaled versatility.

One unique benefit of the Polar ecosystem is that you and your members can track world-known Les Mills workouts with built-in Les Mills sport profiles on all Polar sports watches and fitness trackers as well as the Polar Club group heart rate monitoring system.

Also, your trainers benefit greatly from Polar technology at your club. The free Polar Flow for Coach service offers your trainers a tool to coach and connect with their clients. They can access their client's training data, give instant feedback and create training plans together.

You can get even more out of Polar data at your club through Polar's Open API that enables a direct information sharing link between the Polar ecosystem and your own data system, giving you more insights into your member's workout behavior.